Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
Google adds new features to its job listings search tool released earlier this year
Nov 15, 2017 by Amy Gesenhues
Salary, location and application details are now included directly in job listing search results.
Understanding the interplay of SEO and a 5-star reputation
Nov 15, 2017 by Stephan Spencer
How do online reviews impact search visibility, and what can you do to improve your online reputation? Columnist Stephan Spencer addresses these questions and more.
Google News adds new referral URL source that publishers should begin tracking
Nov 15, 2017 by Barry Schwartz
Google tells publishers to add news.url.google.com to the Google News referral tracking sources.
Mozilla drops Yahoo search for Google with new Firefox Quantum browser release
Nov 14, 2017 by Barry Schwartz
After a three year partnership with Yahoo, Mozilla has switched their default search provider for Firefox back to Google.
Bing launches 2017 Black Friday ads, expands list of delivery services for package-tracking search feature
Nov 14, 2017 by Amy Gesenhues
Bing also announced new weather and sports-related search updates and a photo contest.
7 Google tips to supercharge your Shopping ads
Nov 15, 2017 by Matt Lawson
Shopping ads promote your online and local inventory. Columnist and Googler Matt Lawson reveals seven ways to get the most from your campaigns.
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- 3 strategic goals SEO consultants should fulfill
- Google Manual Actions: Frequently asked questions and their answers
- 3 case studies of duplicate content consolidation
- Facebook will tell publishers, creators the top Pages that shared their videos
- 5 marketing technology trends CMOs need to master for 2018
- Customer Experience in the Age of Social Media
- It’s time for creative to retake center stage
- YouTube launches ticket sales partnership with Ticketmaster in the US
- AdQuick adds tools to measure impact from outdoor ad campaigns
- Singular Fraud Index highlights most secure mobile ad networks & challenges for marketers
- Is holiday retail still king? 4 ways to get smarter about holiday marketing
- Facebook makes it easier for advertisers to reach people internationally
Search News From Around The Web:
- Google Testing Verification Whitelisting via API with Large Resellers & IYPs, Mike Blumenthal
- 6 Easy Ways to Discover Your Search Competitors, Distilled
- EU competition chief promises more cases against Google, TheHill
- First SimilarWeb Mobile App for Market Intelligence Launched, SimilarWeb
- Google Alters SERP Feature Trends with ccTLD Shake-Up, RankRanger
- Google Clarifies Disavow Usage: Good For Existing Or Preempting Manual Actions & If You Don’t Trust Algorithms, Search Engine Roundtable
- How To Tell If My Agency Is Using Black Hat Techniques, SEM Rush
- How to Write Website Content For SEO: The Do’s and The Don’t’s, Conductor
- Make Content Your #1 SEO Strategy Initiative in 2018, BruceClay.com
- More Than Half of All Google Results are HTTPS, SISTRIX
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