Google Says They Are Not Done Announcing Future Algorithms

For about almost 14 years now, I’ve been reported on Google algorithm updates. We’ve been through different levels of communication with Google regarding these updates.

Early on, Google simply did 30 day Google Dances, so it was clear when Google did an update. After that we had updates like Florida and many others that Google did not confirm or talk much about, but we knew there were major changes. Then Matt Cutts at Google shared very specific details on updates around Panda, Penguin, EMDs, and many others. In fact, he would give us the percentage of change Google noticed in the search results around them.

Now we are back to a point where the only changes Google is communicating are major indexing issues, like the mobile first index and such. Google has not confirmed officially any search quality or spam algorithms in a long long time. On one hand, I miss the confirmations, on the other hand, now Google mocks us with their “we change things all the time” line. Of course they do, I write 5 stories a day on this site, so I change this site all the time too! Kristine Schachinger put it well with some of the frustration around the lack of communication.

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