Why mistakes make you a better link builder

Whenever I’ve trained link builders, I’ve been consistent about one major process over the last decade: throw them in and let them learn by doing it, screwing up and finding their own way. I always tell them to expect to make mistakes, and they always do — some worse than others. But making mistakes is, in my opinion, the best learning experience. I still make stupid mistakes myself, and I expect I’ll make many more.

In this article, I’m going to cover the most egregious mistakes that I can remember any of us making. Enjoy the opportunity to learn from our missteps!

Mistake #1: Contacting someone who specifically says they don’t do whatever it is you want

Whether you’re trying to get a guest post up or just get a link, look and see if that’s even a possibility. Many sites specifically say they do not want to be contacted for guest posts, they do not offer text links, they do not use outside authors and so on. You can find this information in various places, but if you don’t see it in an obvious place (like the About Us page, for example), then do a quick site: search and slap in whatever it is you want, just to see if you’re wasting their time and yours.

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