Google: Make Your Mobile & Desktop Pages Equivalent

So after Google suggested you should do your m-dot migration to responsive before the mobile first index, SEOs had some questions. They wanted more information on when this mobile-first index was launching because it is a big job to do this m-dot transfers.

John said on Twitter, no timeline but you should do the migration anyway. Why? John said “the mobile pages should be fully equivalent in content & functionality regardless of indexing.” Adding that if that is not the case now, then you will be fixing something. “Why wait to fix that,” he added.

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