Google Opportunity: Produce Content In Non English Languages

Another tidbit at SMX Advanced from Gary Illyes of Google, something he said a few months ago is that there is a huge opportunity to rank for keywords in non-English languages. He said there is a lack of content and web pages for non-English languages.

Gary said at SMX Advanced, “think about how you can target other countries.” “There are a ton of countries that donât have enough content,” he added.

Gary said look for “where is there a gap in content” and produce content there. English is somewhat over saturated but with non-English, there are plenty of opportunities.

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